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October 01, 2006

ALM Chief Marketing Officers Forum

McmurdoWendy Bernero, Kevin McMurdo, Norm Rubenstein join Rob Cross (left, top to bottom) to headline the  2006 ALM Chief Marketing Officers Forum in NYC on Dec 5-6, 2006. 

The theme this year is "Marketing to your Network".  Rob Cross is an expert in social networks and will speak on how to leverage social networks for business development in law firms.

I will be speaking on using new technologies to 'market to your network', specifically, Holland & Hart's partnership with Frontier Airlines/Wild Blue Yonder Television and our branded e-zine, Blue

With any luck, we'll preview our next "Business Class" show at the event.  We have two great programs in the works now. 

For more information on the event, go to:

http://www.almevents.com/r5/cob_page.asp?category_id=42181

While I have not been to this conference in the past, the three planners - Bernero, McMurdo and Rubenstein - are the best in the business.  Many of the speakers that they have recruited to speak are innovators and leaders in marketing legal services.

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